PROFESSIONAL EXPERIENCE

CURRENT POSITIONS

The Lighthouse Identity – Owner/founder
May 2020 – present
Freelance marketing consultancy and project management for big and small pharma, biotech and life sciences startups. Interim brand management and business development project lead.

Uptake – Independent Principal
June 2020 – present
Freelance consultant delivering services for an award-winning industry leading consultancy to global healthcare companies across strategy, planning, capability and launch. Working with global pharmaceutical, biotech and consumer healthcare companies.

RECENT EXPERIENCE

Sanofi Genzyme Europe – Associate Director Commercial Effectiveness
October 2016 – Sep 2020 (4 yrs)

Sanofi Benelux – Senior Business Developer Benelux
May 2011 – September 2016 (5.5 yrs)

Sanofi Netherlands – Health Care Solutions Manager
January 2009 – April 2011 (2.5 yrs)

LOCAL MARKETING & SALES ROLES

Sanofi Netherlands – Product Manager Oncology (2 years)
January 2007 – December 2008

Altana Pharma/Nycomed (now Takeda) Netherlands (1 yr 4 mths)
Product Manager Respiratory, Sep 2005 – Dec 2006

Boehringer Ingelheim Netherlands (~ 9 yrs)
Product Management and Sales in Repiratory, Cardio, Uro-gyn, Jun 2004 – Aug 2005 (1.5 yrs)

EDUCATION

NIMA
Marketing C1 2005 – 2006

Erasmus University Rotterdam
Master degree in Public Administration (management of non-profit organisations) 1993 – 1995

Avans Business School
Bachelor degree in International Management, Business School 1989 – 1993

PERSONAL DEVELOPMENT

2020 – present: Independent consultant at Uptake, UK-based healthcare agency
2020: Design Thinking Academy – Fundamentals & Facilitation
2017-2012: Training capabilities, Infield Excellence Programs
2016: Advanced presentation techniques: “speak like Obama”
2016: Business Partnering Academy
2015: Marketing Excellence & Multichannel Engagement Academy
2014: Alliance Management course (business development)
2013: Harvard Principled Negotiation course by Prof mr dr Dirk van Poucke
2011: Project Management course
2009: Management development program: Covey leadership principles
2004: StratX marketing course
2002 – 2015: Co-promotion experiences in big pharma (Boehringer Ingelheim, Pfizer, Lilly, Janssen)

INTERESTS

Professional interests
Customer engagement approaches, marketing strategy, change management, entrepeneurship, high visibility project leadership, opportunities to grow, continuous intellectual challenge, transversality, alliance management

Hobbies
Classical music: playing French horn in various orchestras

CORRESPONDENCE

The Lighthouse Identity
attn.: Guillaume Karremans
Address: Fazant 8, 2451 VK Leimuiden, The Netherlands
E-mail: info@lighthouse-id.nl
Tel: +31 653 73 86 32